Arcadia Hotel Supplies, the multi-category hotel products supplier in Coimbatore has set its eyes on the South Indian market for the next few months. With its two-pronged approach of digital and on-field marketing initiatives, the company which sells kitchen equipment, custom hotel and banquet furniture, and multi-brand glassware, crockery, cutlery, linen and in-room supplies plans to step up its promotional campaign with South India focus covering the states of Tamil Nadu, Kerala, Karnataka, Telangana and Andhra Pradesh. View Arcadia’s product range here http://arcadiahotelsupplies.com/products/ With international brands Dinewell, Dankotuwa Porcelain, Lyra Glassware, Ocean Glassware, Lucky Glass, Tata Ceramics, fcml, Feather Touch and Awkenox in hand, Arcadia Hotel Supplies targets mid-size, boutique, economy class, business class and large hotels, and chains. As the CR Group which runs Arcadia Hotel Supplies business also owns a boutique hotel by the name The Arcadia...

Know your customers Half the marketing battle is won if, as a hotelier, you know what your baseline customers are. If you run a Budget Hotel, you should know what amenities your potential guests will look for and how much they will be willing to pay for a single day’s stay with such amenities. It will help you if you do an analysis as to who would prefer your hotel in the locality you are in. You also try to understand what types of guests you will be able to pull in and satisfy with your hotel’s outlook and facilities. Fulfilling Primary and Secondary needs Hotel guests assume that they are paying a major portion of their hotel charges for the standard of the hotel and the quality of the room. Standard of the hotel means its start rating, brand image and hotel’s locality. The type of mattress, in-room furniture, glassware, line, sanitary ware, bath accessories and room interiors represent the quality of a hotel room. These constitute the Primary needs of the hotel gues...

Hospitality is synonymous with feel-good factor. It is common knowledge that every hotelier should make his guests feel comfortable at every point of contact which includes people, facilities, amenities and items that they come in contact with and use. The hotel should more than justify for the hotel room tariff in order to satisfy and win back the guest for future stay and get positive reviews on the hotel property. The quality of service, food and beverages is equally important as the quality of the room and hotel. It requires more than the human factor. It is more about the quality and appeal of the tableware including glassware, crockery and cutlery used for serving food and beverages. The glassware and crockery brands you use to serve your guests can make a lot of difference in their customers’ attitude towards your hotel because the tableware’s newness, quality, design and cleanliness are keys important factors a guest will rate a hotel. Arcadia Hotel Supplies, the Coim...

Arcadia Hotel Supplies looking to consolidate its market in South India